
From the Blog
News, resources and more from the
marketing community.
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Tips for Updating Your Marketing Calendar
Here's a simple process for updating your marketing calendar using 30/90 vision.
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An Alternative to the Traditional Marketing Plan
Skip the traditional marketing plan and create a list of marketing campaign ideas and campaign calendar instead.
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Ask These Questions Before Hiring a PR Firm
You may not need to hire a PR firm if you can create and pitch your stories with your in-house team.
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How to Determine Your Market Size
Here's how to use the top-down or bottom up approach to determine your market size.
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One Simple Trick for Creating Content That Your Audience Will Love
Your customers don't care about your product or service, so focus on what they do care about.
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How to Curate Content in Your Content Marketing Program
Evaluate the pros and cons and select a content aggregation resource.